Content & Platform License Agreement
This agreement details the intellectual property rights and usage terms for content created on the Ruwaa platform.
PREAMBLE: This License Agreement ("Agreement") is a supplement to the Ruwaa Terms of Service and is entered into by and between you ("User," "you") and Cibeeo Inc. SRL ("Company," "we," "us"). This Agreement governs the intellectual property rights, licenses, and revenue sharing models applicable to all content generated via the Ruwaa Service ("Generated Content") and the use of the Service itself.
1.1. Limited Software License. Upon subscribing to a valid plan, the Company grants you a limited, non-exclusive, non-transferable, non-sublicensable, and revocable license to access and use the Ruwaa software, user interfaces, and tools solely for their intended purpose as described in our official documentation.
1.2. No Ownership of Platform. This Agreement does not grant you any ownership rights, title, or interest in the Ruwaa platform, its underlying software, algorithms, AI models, or any other Company intellectual property. All rights not expressly granted to you are reserved by the Company.
This Article applies to all Users on paid subscription plans (e.g., Starter, Business Pro), except where superseded by an Enterprise Plan agreement as detailed in Article 3.
2.1. Co-Publishing Agreement. All Generated Content created by Users on standard paid plans is subject to a Co-Publishing Agreement with Ruwaa Inc. (operated by Cibeeo Inc. SRL). This structure reflects the significant technological and analytical contribution made by the platform to the final creative output.
2.2. Justification of Co-Publishing. The Company invests heavily in proprietary technology that translates user queries into highly detailed, structured prompts. Our system employs Multi-Agent Process Controllers (MPCs), conducts real-time analysis and research for data relevance, selects optimal AI models, and orchestrates complex sequences involving camera movements, lighting, character design, and environmental graphics. This technological partnership is fundamental to the creation of high-quality Generated Content and justifies the Co-Publishing model.
2.3. Revenue Share. Under this Co-Publishing Agreement, any direct revenue derived from the sale, licensing, or other commercial exploitation of the Generated Content itself shall be split as follows:
- 80% (Eighty Percent) to the User (Creator or Brand)
- 20% (Twenty Percent) to Ruwaa Inc.
This revenue share applies only to the direct monetization of the Generated Content asset, not to the broader profits of a business that uses the content in its marketing.
2.4. Usage License. Notwithstanding the revenue share, the Company grants the User a perpetual, worldwide, exclusive license to use, reproduce, display, distribute, and create derivative works of the Generated Content for any and all commercial or non-commercial purposes, subject to the terms of this Agreement.
For Users subscribed to the Enterprise Plan, the Co-Publishing Agreement and revenue share model described in Article 2 are waived. Subject to the full and timely payment of all Enterprise fees, the Company hereby assigns all of its right, title, and interest (including its 20% co-publishing share) in and to the Generated Content to the Enterprise User. The Enterprise User shall be the sole and exclusive owner of the Generated Content they create, free and clear of any revenue sharing obligations to the Company.
4.1. Exclusive Ownership by Company. All AI Personas available on the Ruwaa platform, including their likeness, voice, character, and associated data, are the sole and exclusive intellectual property of the Company. They are proprietary assets developed and trained by us.
4.2. License as a Service (LaaS). The Company provides access to its AI Personas to both Creators and Brands on a License-as-a-Service basis. Your subscription fee grants you a limited, non-exclusive, non-transferable right to incorporate the AI Personas into Generated Content created exclusively on the Ruwaa platform.
4.3. Usage Restrictions. You may not extract, reverse engineer, or use the AI Personas outside of the Ruwaa Service. The license to use content featuring an AI Persona is valid only for as long as your subscription remains active, unless otherwise specified in your plan. The Company reserves the right to modify or discontinue any AI Persona at its discretion.
As consideration for providing the marketplace, facilitating connections, managing payments, and enabling brand value enhancement through its creator community, the Company shall retain a non-refundable platform fee of 10% (Ten Percent) of the total budget of any and all Campaigns successfully contracted and funded through the Service. This fee is separate from and in addition to any Co-Publishing revenue share on Generated Content.
You represent and warrant that you have all necessary rights to any content you input into the Service and that your use of the Service and any Generated Content will not infringe upon the rights of any third party, including copyrights, trademarks, privacy rights, or publicity rights.
Any licenses granted to you under this Agreement will terminate immediately and automatically without any notice if you breach any part of this Agreement or the Terms of Service. Upon termination, you must cease all use of the platform and destroy any Generated Content in your possession that is subject to ongoing license terms (e.g., content featuring AI Personas created under a now-terminated subscription).
This Agreement is incorporated by reference into the Ruwaa Terms of Service. In the event of a direct conflict between this Agreement and the Terms of Service regarding intellectual property, the terms of this License Agreement shall control. All other provisions, including governing law and dispute resolution, are as set forth in the Terms of Service.
For any questions about this License Agreement, please contact our legal team at: legal@ruwaa.ai.